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Predictions Hub
2024 Cybersecurity Trends
What's in Store for 2024?
Predictions are like opinions. Everybody has one, but some are better than others. Find out from ZeroFox intelligence experts whether 2024 cyber threat trends are always on, on the horizon, or overhyped so you can head into the new year with increased confidence.
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The threats of today - and their impact on tomorrow.

The threat landscape is chaotic and ever-evolving. How do you prioritize and predict what's coming next? Our intelligence experts have you covered with analyst-vetted forecasts for the top threat types we expect in 2024. We've broken 2024's threat trends into three categories: “Always On,” “On the Horizon,” or “Overhyped.”

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Always On

These cyber threats demand attention because they are as enduring as death and taxes. They're equally inevitable, ubiquitous, unexciting, and scary, too.

Social engineering keeps growing, taking advantage of the most complicated and persistent security weakness in any organization: people.

Key Takeaways
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Always On

Social Engineering

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Always On

Ransomware

Ransomware and digital extortion still aren't going anywhere. Ransomware continues to succeed in part because the primary delivery method remains phishing emails, and those will continue to improve as generative AI keeps improving those campaigns.

Key Takeaways
  • Ransomware and digital extortion will likely account for more than half of all global cyber attacks next year.
  • Double-extortion in 2022 and triple-extortion in 2023 demonstrate how criminals continue to evolve this winning criminal strategy.

The deep and dark web continues to be critical real estate for cybercriminals. Compromised credentials, personally identifying information (PII), malware, and a plethora of tools and services are all for sale in cybercrime marketplaces.

Key Takeaways
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Always On

Deep & Dark Web

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Always On

Mis and Disinformation

Mis/Dis/Malinformation (MDM) is the existential threat of our times. The expanding ease of access to tools for creating convincing audio and video pushes this threat from the horizon to our doorstep.

Key Takeaways
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ON THE HORIZON

This is the most interesting set of cybersecurity trends because the threats are here but not fully formed. They are likely to grow and will need to be taken seriously now and in the year ahead.

Artificial intelligence threats are on the rise, as security analysts and threat actors alike adopt new generative AI and similar tools.

Key Takeaways
  • Measured growth in the use of AI for both malicious and defensive applications is anticipated, particularly in information operations (including to spread mis-, dis-, and malinformation) and social engineering campaigns, techniques, and procedures (TTPs).
  • AI will continue to be leveraged to accelerate reconnaissance of high-value or weak targets, to speed the identification and exploitation of vulnerabilities, and to facilitate malicious payload development and delivery.
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On the Horizon

Artificial Intelligence

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On the Horizon

Crypto Threats

Cryptocurrency-related threats appear to be on the rebound, given rising cryptocurrency values, including Bitcoin rising 109% and Ethereum rising 52% so far in 2023. These rises are likely responsible for the 399% increase in cryptojacking year-over-year.

Key Takeaways

Threats to elections, including the 2024 US Presidential Election, are an emerging trend. Multiple key elections taking place in 2024 are expected to drive an increase in various threat actor campaigns throughout the year.

Key Takeaways
  • ZeroFox Intelligence anticipates an uptick in election-related scams, disruptive threats, and the spread of disinformation.
  • Both malicious and non-malicious actors will likely increase their use of generative AI and synthetic media to create more effective and persuasive content during elections in 2024, exacerbating the threat posed by mis- and disinformation.
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On the Horizon

Election Threats

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Overhyped

These are topics everyone talks about even though most have no idea why (or if) we should be expending energy on them.

Nation-State Threats remain scary, but are STILL not likely your top concern.

Key Takeaways
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Overhyped

Nation-State Threats

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Overhyped

Metaverse

The metaverse continues to have interest beyond its current impact.

Key Takeaways

Top actions for you to take.

01
Know yourself
Document and monitor your internal environment (including Crown Jewels) and external attack surface (including social media). Additionally, identify and work with stakeholders to codify intelligence requirements to prioritize effort and focus in the always labor-constrained business of security.
02
Know your adversaries
Invest in intelligence to assess the adversaries most likely to have both the desire and capability to do you harm, including their tactics, techniques, and procedures (TTPs), motives, and previous actions.
03
Know the shared terrain
Capitalize on intelligence to proactively understand the planning, facilitation, and execution of attacks within the deep, dark, and open web, and implement security strategies and policies that eliminate exposure to those threats when possible and compensate for threats that can only be managed.
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External attacks are the

Leading cause of breaches.

Only unified external cybersecurity can protect
you beyond the perimeter.

Talk to us now.