Social media impersonators run rampant and undetected on Facebook, Twitter, Google+, Instagram, YouTube and LinkedIn. But how many are there, why are they there, and what type of security concern is it to you and your business.
“We’ve only scratched the surface when it comes to combatting impersonators. While we encountered traditional payloads such as phishing and malware, were found a larger set of threats unique to impersonation on social media,” the firm said in the report. “These included unseen scams, fraud, brand abuse and follower farming. This broader threat landscape extends beyond targeted threats and represents a more systemic issue of risks impacting enterprise security, privacy and reputation. If allowed to go unresolved, these threats impact the organization’s bottom line and damage fundamental customer trust in the organization. Therefore, we prescribe a new defense-in-depth approach tuned for social media to arm organizations with a tried and proven methodology for identifying and combatting impersonators.”
Check out the full article from Infosecurity Magazine here.