With the popularity of online shopping, cybercriminals have gained unprecedented access to your brand and customers. They run scams on your business, supply chain, and employees through counterfeit goods, impersonated accounts and sites, and fake promotions which result in a loss of revenue and consumer trust. In-person loss prevention is not enough. You need a way to prevent attacks to your customers online, whether through websites, social media apps, or other forums.
Retail brands are common targets for cybercriminals because of the wealth of easily accessible digital assets that make it simple to create counterfeit goods, impersonating websites, and targeted scams. Using these tactics, bad actors gain access to customer or employee PII, which is then sold on the deep and dark web. This matters because over 65% of consumers report losing trust in a brand when they are targeted in a scam. Retailers must be prepared for these threats to protect revenue and safeguard customers.
ZeroFox identifies popular retail scams, alerts you, and takes action on your behalf to remediate the threats. Now you can take down the fraudulent infrastructure and stop attackers at the source.
Over half of the world’s population uses the internet to research brands, products, and services before ever making a decision. That’s what attackers are counting on.
Digital attacks happen across a variety of spaces online, including:
Retail cybersecurity measures can prevent revenue loss and customer dissatisfaction from the spread of counterfeit goods.
Find and remove fake accounts and websites impersonating your brand and tricking customers.
Safeguard consumers and brand ambassadors from scammers and fake accounts capitalizing on their brand loyalty.
Protect your retail brand and online revenue streams against scams and impersonations.
Take down stolen or fake versions of your products before they reach customers and damage reputation.
Protect retail websites against spoofing domains siphoning your revenue and web traffic.
